In very competitive markets, where propaganda and publicity play key and necessary roles for the company, even more in the digital scenario, where everything seems to be allowed, many questions and problems results from the company’s wrongful performance or its competitors, which, in light of the legislation and proper management, may be resolved upon the intermediation of entities performing in the sector. The use of online key words, comparison propaganda and many other recurrent matters that are not handled correctly may result in loss for the company. Our firm performs in the harmonization of marketing strategies, prevention and in cases of conflict solutions or answers to authorities like CONAR.